Services

Merger & Acquisition

While some market research houses base their merger and acquisition consulting advice on backward-looking analysis of present financial and irrelevant operating data in the form of annual accounts, here at MADD Equity we know there’s a better way.

Merger and acquisition of companies in the course of strategic growth, diversification strategies, or subsequent regulations require an in-depth knowledge of both your own company and the acquiring company.This investigation cannot purely be based on annual accounts and guesswork.

At MADD Equity, our professional research analysts use a comprehensive analysis process that factors both the past and the future. We take into account the market and competitive environment, as well as the specific conditions of the target company.

By our thorough investigative process, we are able to serve you the best information available to assist you in your decision-making process, as well as to uncover potential red flags.

Commercial Due Diligence & Red Flag Analysis

There are three essential elements to ensure comprehensive commercial due diligence:

•  The thorough analysis of the external framework and market conditions of the target company.
•  The assessment of the internal success factors of the target company.
• The merging of macro- and macroeconomic factors to ensure an understanding of the strengths, weaknesses, opportunities, and risks of the target company.

Here at MADD Equity, we understand how important it is to focus on forward-looking valuation factors, as well as on existing past-related evaluation criteria. We also assess the future market positioning within our rigorous M&A process detailing the acquiring company.

Another important factor of our analysis process is the assessment of the strategic fit and the integration of the target company in the structures of your company.

Our commercial due diligence process will give you the important insights you need. We look into potential synergies that will serve the preparation of subsequent cross-linking processes in the post-merger stage.

To ensure you are provided with a well-founded assessment of your target company, we focus our market research on answering the following questions:

• What is your target company’s business model?
• What and how extensive is the differentiation potential of your target company?
• How is your target company positioned in the market?
• In strategic terms, how well does your target company match your company?
• What additional markets can be developed throughout this acquisition?
• How are the value-added processes organized in your target company?
• What are the outstanding product and technology skills of your target company?
• In terms of post-merger integration, what imminent barriers can be expected and prepared for?

Market Entry Strategy

Entering a new and unfamiliar market is a complicated process that requires a clear understanding of foreign business regulation and practices. It also requires an intimate knowledge of local behavior, culture, and language.

Without all these factors, your market entry may bring with it uncertainties and unexpected risks that could stretch your company resources. This could impede your successful market entry, which, in turn, could harm the global reputation of your company.

Due to the rising importance of making a good entry into a foreign market, the needs for professional analysis prior to a market entry is even more apparent.

That’s why, at MADD Equity Ltd., we’re dedicated to consulting our clients in market evaluation so they can understand whether an investment is integrating as well as possible and to help our clients choose what form their company should enter for a specific market.

Compliance Analysis

We not only assess companies and organizations to ensure that they are operating within the relevant laws and regulations, we also conduct the appropriate due diligence on your target company’s partners, third party vendors, and downstream suppliers.

We use our primary research skills to evaluate any organization’s governance structure, policies, workplace environments, and business activities. With this information, we can accurately identify weaknesses in internal control, potential red flags, and any possible non-compliance within their company activity.

We also provide corrective recommendations on enhancing regulatory compliance. Since regulations and laws are liable to change, addressing issues such as changing public interests and increasing technology levels, it is more important than ever to make sure that your monitoring is up-to-date.